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8 Proven Ways to Make Money on Pinterest in 2023 [Proof]

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  • Post last modified:October 8, 2023
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Hey there, Rohit this side, owner of this blog The Branded Bucks!

I’m so pumped you want to learn how to make money on Pinterest.

This platform has been a game changer for me, It’s now one of my top traffic and income sources every month.

So hang tight, because I’m going to walk you through the exact steps I took to start earning full-time living on Pinterest and give you my best tips to get results fast.

Table of Contents

How I Got Started With Pinterest (Short Story)

When I first joined Pinterest years ago, I thought it was just another social media platform to scroll through and pin recipes or cute DIY projects.

Pinterest DIy and Recipes

Little did I know at the time that Pinterest would end up becoming one of my top sources of income online!

Like many people, I used to work a traditional office job and barely made ends meet. I felt stuck and knew there had to be more out there, but wasn’t sure where to start.

Then one day while browsing Pinterest for some home decor inspiration for Diwali (the biggest Indian festival), I came across a pin that led me to a blog post about making money on Pinterest.

“Wait…you can actually make money on Pinterest?” I wondered in disbelief.

Could those enticing income claims really be true?

At first, I brushed it off thinking there’s no way these people are actually earning thousands per month simply by pinning.

But after seeing blog income reports and proof of earnings from affiliates and display ads, I realized maybe I had it all wrong.

Pinterest Income Reports Pin

What if I could leverage Pinterest to create a side income or even replace my office job?

I decided I had to give it a try.

It started slowly at first – I started this blog in 2021 and started pinning my blog posts on the platform after work hours, over time as I kept on learning about Pinterest SEO, and keyword research, I saw results.

Within 6 months, I was making an extra $500 per month from Pinterest traffic (which was more than my full-time job LOL).

After 2 years, I currently have 4 Million monthly viewers on Pinterest and I get massive engagement out of my pins.

Pinterest Account Overview

Now Pinterest is my full-time income source and allows me to work from home without ever going to the office.

So when people ask me “Can you make money on Pinterest?” – I can definitively say yes.

Pinterest has absolutely changed my life and I want to help you see amazing results too!

In this detailed guide, I’ll be sharing the exact strategies I’ve used to earn a consistent monthly income from Pinterest, so you can implement them yourself.

Whether you want to make a few hundred in side cash or build a 6-figure business, Pinterest provides so many money-making opportunities.

Let’s dive in and I’ll show you everything I’ve learned about making money on Pinterest over the years!

Can You Make Money On Pinterest?

Of course Yes!

You can make a lot of money on Pinterest and not only you, but many people are already filling their banks off of Pinterest.

How Much Money Can You Make On Pinterest

There are multiple ways to make money off of Pinterest and this article is 

Let’s kick things off by answering the big question on everyone’s mind:

How Do People Make Money On Pinterest

There are two primary avenues that people use to earn an income on Pinterest:

1. Driving Pinterest Traffic to Blogs

This involves creating eye-catching pins that entice people to click over to your website, blog, or online store.

By sending traffic from your Pinterest account to your blog, you can earn money from the visitors Pinterest sends your way.

Some of the most common money-making strategies with this approach include:

  • Display Advertising – Putting ads on your site through networks like Google Adsense, Mediavine, Ezoic, etc.
    You earn when people view or click on the ads. At first, I was making around $300 per month with display ads through Google Adsense.
    But as my traffic kept on increasing and I switched my ad network to mediavine, I now easily earn $3,000+ per month displaying ads on my sites!
  • Affiliate Marketing – Promoting products you love on your site using affiliate links. You earn a commission when someone makes a purchase using your special link.
    I use affiliate links throughout my content to recommend helpful products.
  • Selling Your Own Products/Services – Creating your own digital or physical products (like courses, ebooks, planners, clothing, artwork, etc.) and promoting them on your site.
    Pinterest traffic converts extremely well into customers!

As you can see, you have lots of options for monetizing the targeted visitors Pinterest sends your way. It takes some upfront effort to set up your site and money-making strategies, but pays off enormously long-term!

2. Promoting Affiliate Products Directly on Pinterest

This method involves sharing affiliate links directly on your Pinterest Pins instead of your blog. When people click your pins and make a purchase, you earn a commission.

For example, maybe you share a pin that links directly to an affiliate product on Amazon. If someone buys through that link, you make money!

Link Pinterest Pins To Your Affiliate Offers

The key to this approach is ensuring the affiliate network or company you are working with allows direct linking on Pinterest. Some prohibit it, like Amazon.

While you can make money directly from your Pins, most expert Pinterest marketers recommend focusing affiliate promotion efforts on your own site and then driving traffic to that content from Pinterest.

This combined approach is the most powerful! But even without a site, you can still earn affiliate commissions directly on Pinterest.

Okay, now that you know how behind making money on Pinterest, let’s talk numbers…

How Much Money Can You Make On Pinterest?

Since there are so many moving parts when it comes to making money on Pinterest, income potential can vary dramatically.

Factors like your niche, planning, and audience engagement all impact your bottom line.

Some people are happy making an extra $200 or $300 per month from Pinterest to help pad their income.

Girl Making Money 1

For others, Pinterest has become a massive source of revenue, replacing their day job entirely! 

To give you an idea, influencers and bloggers may make anywhere from $500 per month up to over $10,000 per month through Pinterest traffic and affiliate marketing.

Top Pinterest influencers also partner directly with big brands for 5 and 6-figure sponsorship deals! Major brands love leveraging influencers to promote their products.

While it does take significant effort to build up an audience and money-earning Pinterest presence, the income potential is huge.

Pinterest marketing won’t make you rich quickly. But with consistency over time, you can realistically earn a steady monthly income doing what you love!

Now that you know what’s possible, let’s get into the details on how to actually make money on Pinterest, starting with the top 10 proven strategies…

How To Make Money on Pinterest (8 Proven Ways!)

Here are 8 proven ways to make money on Pinterest.

Most of them I am currently using on my own blog and the rest are verified to be working but other bloggers.

1. Promote Affiliate Products On Pinterest (Affiliate Marketing)

Hands down one of the most popular ways bloggers, influencers, and savvy Pinterest users make bank is through affiliate marketing.

In a nutshell, affiliate marketing means promoting products you love, and earning a commission when someone makes a purchase using your special affiliate link.

Affiliate Marketing Earnings

It’s a win-win!

You recommend helpful, relevant products to your audience, and earn money in the process.

When doing affiliate marketing on Pinterest, you have a couple of options…

Option 1: Promote Affiliate Products Directly On Pinterest

For this method, you would include your affiliate link directly in your pin descriptions and images.

That way when people click your pin, they are sent straight to the sales page for that product where they can purchase it.

But the thing is that some affiliate programs prohibit posting direct links on Pinterest. Definitely double-check the policies before going this route!

Option 2: Promote Affiliate Products On Your Blog Using Pinterest Traffic

This is the strategy I have found works best!

With this method, you would first write reviews or helpful content about the affiliate product on your website or blog. Throughout the article, you can include your affiliate links.

Then, you would create engaging pins linking back to your blog content to promote it on Pinterest.

Affiliate Marketing On Pinterest

When people click your pin, they’ll be sent to your affiliate-linked blog post where they can read your review before purchasing.

The great thing about focusing your affiliate promotion efforts on a blog is that it builds trust and authority.

You can share your personal experience about why you recommend a product, convincing readers to buy through your link.

This results in higher conversions and commissions for you!

Moral of the story: Affiliate marketing works incredibly well for Pinterest when you drive targeted traffic to high-converting blog content. Then sprinkle in affiliate links where it makes sense.

This is hands down one of the top ways to earn a sizable monthly income.

Okay, let’s move on to strategy number two…

2. Monetize Pinterest Traffic With ADs

This is the exact method I am currently using to make money with Pinterest.

All you just have to do is create a blog and start posting helpful content on it.

Once you have your blog up and running, it will be time to drive traffic to all that helpful content you publish.

And let me tell you, Pinterest can be an absolute game-changer for getting targeted eyeballs to your site!

You can start pinning eye-catching pins for your new posts, and start sharing them consistently on relevant boards in your niche. 

Engage with others by liking and commenting on their pins too. Over time, you’ll notice your daily Pinterest traffic start to pick up as your account authority grows.

Pinterest Traffic Will Start Growing

But getting the traffic is only step one – you’ll need to actually make money from those site visitors!

This is where display ads can come in handy. You can apply and get accepted to ad networks like Google AdSense, Ezoic, and Mediavine.

By letting these platforms place ads on your site, you can earn money by using Pinterest traffic.

I started with AdSense and was making around $200-$300 per month in my initial days, but within a year I have exceeded the mark of $3,000 per month in ad earnings alone!

Mediavine Ad Revenue

The great thing about display ads is they provide pretty passive income from all that traffic Pinterest sends your way.

So if you can grow your audience and visits, ads are an awesome way for you to earn, especially as a beginner.

So in summary, you can leverage Pinterest to drive targeted traffic to your blog, then add display ads to make money from all those eyeballs. This winning combo could allow you to leave your office job behind! (More on this later in this article)

3. Generate Traffic To Your eCommerce Store

If you have an online store on platforms like Shopify or Etsy, you are sitting on a goldmine opportunity with Pinterest!

Gold Mine Of eCommerce

Pinterest receives over 1 Billion traffic per month and users spend 2x as much when shopping on Pinterest then they do when shopping on other platforms.

That’s a ton of buyers actively looking for products to purchase.

Pinterest Traffic

With the right strategy, you can drive hordes of these high-intent shoppers to your online storefronts.

To maximize sales from Pinterest, make sure to:

  • Create eye-catching product pins that sell people on your items
  • Create Pinterest-friendly informational content around your products – like style tips and product uses
  • Promote special sales and offers with pins
  • Tag your products so they appear in Product Search results

Pinterest even allows you to install a Pinterest tag to track sales from your Pins.

With consistent effort promoting your eCommerce store on Pinterest, you can watch your monthly sales skyrocket over time!

4. Create and Sell Products on Pinterest 

If you have your own informational products, physical products, or services to sell – Pinterest is an amazing platform to promote and sell them on.

Some examples of products you can sell directly on Pinterest include:

  • Digital info products like online courses, ebooks, planners, guides, etc.
  • Physical products like printables, planners, artwork, apparel, jewelry, craft supplies, and more!
  • Services like social media management, graphic design, web design, business coaching, etc.

The key is creating eye-catching PIN images that showcase your product/service and drive people to learn more or purchase.

You can link your Pins to:

  • Your online store like Shopify, eBay, Etsy shop
  • Landing pages set up specifically for your offerings
  • Blogs where your products and services are mentioned

5. Become a Pinterest VA and Offer Pinterest Management Services

Become a Pinterest Virtual Assistant! Help businesses with pin creation, strategy, and management.

Pinterest VAs can make $30 – $60 per hour based on experience and services offered.

You can also bundle up your services and start selling them to potential clients who want help in growing their Pinterest account.

But let me tell you, becoming a successful Pinterest VA requires mastering Pinterest marketing tactics first. You want to know the ins and outs of optimizing accounts for growth.

Then build up a portfolio website to showcase accounts you’ve grown in the past (if you are a beginner, you can grow your own account and then show that to your potential clients as proof of work).

Use before and after screenshots to highlight your skills.

Next, think about the services you can offer clients – pin design, scheduling pins, analytics, strategic consulting, etc. Create service packages at different price points.

Most importantly, engage and reach out to people on different platforms like Facebook Groups, Instagram, and Pinterest.

You can start reaching out to potential clients like bloggers and small business owners who could benefit from Pinterest. Send personalized emails explaining how you can help them achieve their goals.

Finally, overdeliver value and consistently get results for your clients.

This builds trust and loyalty. Don’t be afraid to ask happy clients for referrals to their connections. That’s one of the best ways to gain more VA clients!

It takes dedication and hustle, you have to become a hustler because nothing comes for free

6. Collaborate with Brands

Once you establish yourself as an influencer and build a sizable audience on Pinterest, you become a prime partner for brand collaborations and sponsorships.

Some popular ways to work with brands include:

  • Paid partnerships – Creating sponsored pins for a brand that promote their products to your followers
  • Custom landing pages – Building out Pinterest pages that highlight a brand’s products and story
  • Ambassador programs – Getting free product and promoting a brand over an extended period
  • Giveaways – Holding contests where a brand supplies the prize and you promote entry
  • Product reviews – Creating content featuring and reviewing products brands send you

Rates for sponsorships vary widely depending on your niche, audience size, and negotiation skills! Top influencers with millions of audience reach can easily charge $5,000-$10,000+ per sponsored post.

Brand sponsorships can quickly become a significant source of income from Pinterest as your following grows.

7. Join the Pinterest Creator Fund

Pinterest launched its Creator Fund program to reward creators for making engaging and inspiring content on the platform.

To apply for Pinterest’s Creator Fund, you must have:

  • A business account with 250+ followers
  • At least 3 Idea Pins created in the past 30 days
  • 150+ Pin saves in the past 30 days

Creators are given monthly content prompts by Pinterest. As you create Idea Pins around those prompts, you earn money based on engagement and impressions.

So essentially you earn cash directly from Pinterest for driving value on their platform through your content!

Users have reported earning anywhere from $100-$2,000+ per month through the Creator Fund.

If you love developing fun Idea Pins already, you might as well make some money while doing it! Sign up and give it a shot.

8. Selling Pinterest Templates (New)

With its huge community of content creators, there is a big demand for high-quality Pinterest templates and graphics.

Why not capitalize on it by designing your own templates and graphics packs for others to use?

You can create different pin template bundles for:

  • Recipe Bloggers
  • Travel Bloggers
  • Finance Bloggers
  • Lifestyle Bloggers

Then promote them on Pinterest by pinning them consistently in your boards. 

Top template designers make upwards of $5,000 per month!

Pretty sweet side income stream.

How To Make Money On Pinterest With a Blog (Step By Step)

Driving targeted traffic from Pinterest to your monetized blog is hands down one of the most powerful ways to earn big money.

So I want to walk you through exactly how to set up and leverage Pinterest along with your blog to maximize your income.

Follow these steps, and you’ll be well on your way to replacing your 9-5 with your blog income!

1. Start a Blog and Make Money on Pinterest

First things first – you need to set up a blog. This gives you:

  • A platform to create helpful content
  • Ways to implement money-making strategies like display ads and affiliate marketing
  • An asset you own that can continually make you money

I recommend starting with a self-hosted WordPress blog.

The upfront investment is very affordable – you can get set up for as little as $3 per month (much cheaper than other website builders).

Once you have your site set up, you can start researching the content that you are going to publish over there.

2. Research What Type Of Content is Doing Well On Pinterest

Conduct keyword and competitor research to see what topics are popular and working well in your niche.

This helps you create content optimized for Pinterest, so your pins are more likely to take off.

Tools like SEMRush, Ahrefs, and even Ubersuggest are great for researching topics and competitors.

Research For Topics
Screenshot of Ubersuggest Keyword Tool

You can even use Pinterest’s auto-suggest feature to find out what type of keywords people are searching for in your niche.

Pinterest Auto Complete
Pinterest Auto Complete Feature

To do this in bulk with minimal effort, I use a tool called Pin Inspector, it is an amazing Pinterest research tool that can make your research job a lot easier.

3. Write Helpful Content For Your Audience

Armed with keyword research insights, publish in-depth, useful content that solves your audience’s problems and answers their burning questions.

Aim for long-form content over 2,000 words to really provide value.

You can use AI tools to help you create content. ChatGPT, Jasper, and Perplexity all are awesome tools.

But do not rely completely on them, just use them as an writing assistant.

Make sure to include relevant images, stats, tips, and actionable takeaways your readers can implement. This helps create an amazing user experience.

Optimizing your content for SEO will also help your pins get discovered in search. Do proper on and off-page optimization.

4. Set Up a Pinterest Business Account

Sign up for a free Pinterest business account. This gives you access to analytics and special tools to help grow your audience.

Make sure your bio is keyword-rich to help users find you when searching for relevant topics.

Pinterest Profile

Also create an eye-catching, on-brand profile image. This is the first thing visitors see, so make it count!

5. Create Relevant Boards and Pins

Create different Pinterest boards around your niche, content topics, and other categories. This helps organize your pins for users to browse.

Pinterest Boards

When pinning your blog posts, create engaging vertical images to promote each one, including:

  • Eye-catching featured image
  • A clickable title
  • Your blog URL
  • A keyword rich description

6. Join Group Boards in Your Niche

Join group boards in your niche to get your content in front of engaged new audiences.

Do a search for relevant group boards in your topic area and submit to join the ones accepting new members.

Add your absolute best content to group boards – stuff you know their audiences will love. Think of it like syndicating your content.

7. Keep Uploading Pins Consistently

This is so critical to Pinterest’s success. You need to keep shoveling quality coals into the engine through consistent pinning for the momentum to build.

Make time to share new content and repin your evergreen top posts daily.

Tools like Tailwind or Buffer can help save time by automating your posting schedule.

Stick with it for 6+ months to build traffic momentum then profit big time from your Pinterest blog traffic!

Okay, you now have a complete step-by-step blueprint for using a blog and Pinterest together to make money.

Let’s now discuss some ways to make money on Pinterest without a blog.

How To Make Money On Pinterest Without a Blog

While having your own blog opens up more money-making potential, you CAN still earn an income on Pinterest without your own website.

Here are some of the top ways to make bank on Pinterest if you don’t have a blog:

Direct Affiliate Linking

Share affiliate links directly on your Pinterest profile. Just double-check the program’s rules first. Disclose affiliate links using #ad.

Sell Your Own Products

Drive traffic to your Etsy shop or other platform where you sell your own products – like handmade goods, printables, digital downloads, etc.

Offer Services

Promote your own services (social media management, VA services, coaching, etc.) with a link to your booking site or contact page.

Become a Pinterest VA

Offer your Pinterest account management skills as a service to brands and bloggers. Create a portfolio website highlighting accounts you’ve grown.

Teach Online Classes

Create pins promoting online courses you teach on platforms like Skillshare, Teachable, Podia, etc.

Promote Your Website

If you have any other type of website, promote it on Pinterest with engaging pins driving traffic to your money pages.

See – you can absolutely start earning without a blog in place first. But I do recommend adding one eventually to maximize your income potential.

Having your own site gives you more control, customization, and monetization options.

Okay, we’ve covered a ton so far. Let’s move onto some of my secret tips for maximizing your success and income on Pinterest.

My Secret Tips To Make Money On Pinterest

Here are some of my best tips and strategies for making bank on Pinterest:

1. Decide Your Niche & Audience

Picking a specific niche allows you to really dial in on serving a dedicated audience. Make sure it has profit potential before investing time!

Create content around your ideal customer avatar. Tailor affiliate/ad offers and products specifically to them.

2. Focus on Pinterest SEO In The Beginning

When first starting out, concentrate heavily on optimizing for Pinterest SEO.

This means using target keywords naturally throughout your profile, boards, pins, etc. Doing this helps your content be found even if you don’t have an existing audience.

3. Be Consistent

Post new pins consistently, at least 5-10 new pins daily.

Keep creating new relevant boards every month and keep repinning your older pins that are working for you,

Don’t expect overnight results. Allow 6-12 months for your audience and traffic to build through steady pinning.

4. Double Down On What’s Working For You (Pinterest Analytics)

Use Pinterest Analytics to see which pins drive the most traffic and engagement.

Double down on creating more of that type of content to maximize your reach and earnings!

FAQs: How to Earn Money From Pinterest

Here are the answers to some of the most common questions around making money on Pinterest:

How To Get 1000 Followers On Pinterest 

Gaining the first 1000 followers on Pinterest is the hardest part but here are some tips that can increase your follower growth,
– Consistently pin quality, useful content daily
– Focus on Pinterest SEO in the beginning
– Engage with others by liking and commenting on pins
– Join group boards and pin your content over there
– Be patient – growth takes time!

How many followers do you need to get paid?

There isn’t a set minimum follower requirement to earn money on Pinterest. You can start making money with even just 100 followers.

The key is creating content that resonates with your target audience and drives them to take action, like clicking affiliate links or purchasing products you recommend.

How many followers do you need on Pinterest to make money?

You do not need a certain follower count to make money on Pinterest. It’s possible to earn income with any number of followers.

That said, having a larger audience expands your credibility and reach. But don’t think you can’t earn anything until you reach some milestone follower count. Start money-making strategies right away alongside your organic growth efforts

Does Pinterest pay you for creating content?

Pinterest won’t pay you directly just for creating pins and uploading them. However, by joining the Creator Fund, you can earn money for engagement on your Idea Pins.

Outside of that program, you need to implement other money-making strategies like affiliate marketing, display ads on your blog, etc.

Does Pinterest pay you for views?

No, Pinterest does not pay for views or impressions alone. The only way to earn directly from Pinterest is through its Creator Rewards program if your content performs well.

Otherwise, you need to monetize your account driving traffic to money-making destinations or promoting affiliate links. Pinterest won’t pay just for views or followers.

Before You Leave

Phew, that about covers everything you need to know about making money on Pinterest!

I hope you now feel equipped and empowered to start earning an income doing what you love on this amazing platform.

The opportunities are endless. You just have to take action and stick with it!

Let me know if you have any other questions. And please share this post if you found it helpful.

Wishing you huge success monetizing your Pinterest account and achieving your money goals!

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